At Gap, I spearheaded an innovative design process that changed the way we produce visual guides. By infusing creativity and strategic thinking, I enhanced store efficiency and morale, most importantly, improved the overall customer experience. It's been a fulfilling journey to witness the positive impact of these changes on both our team and our valued customers.
At the Gap House Sessions event in Times Square for Pride, images showcased Jake Wesley Rogers captivating the diverse crowd with his powerful performance under vibrant LED screens and displays.
I've had the pleasure of photographing live model photoshoots during seasonal line adoptions. This hands-on approach allowed me to create captivating visuals that truly showcase our products in their best light, capturing the essence of Gap's style and flair.
As a creative at heart, I have an undeniable passion for crafting stunning window displays, in-store vinyls, and posters for special events. It brings me immense joy to elevate the brand's presence and drive foot traffic through eye-catching and memorable displays.
